E COURSES 4 YOU HAVE SEE HUGE GROWTH IN HIGH QUALITY LEADS
Ecourses4you are a global provider and world leader of quality and affordable online education for students. They have a range of courses which focus on different sectors including Project Management, Cyber Security, Marketing and Accounting.
Influence Me were tasked with helping e-courses4you to drive new leads to the sales team for people who had an interest in multiple courses in Cyber Security, Project management and IT.
We therefore put in place an ads strategy in place across Facebook, Instagram & Google which sought to focus on multiple interest, behavioural and demographic groups which identified with each specific course they wanted to sell. Within this ads strategy we tested multiple imagery and ad copy to find a ‘winning formula’ which was used to scale our ads.
As a result of our campaign, Influence Me managed to achieve an ROI of over 122% over the course of 3 months! We continue to work with e-courses4you and have managed over £80,000 in advertising spend.
“Influence Me played a vital role in helping us to achieve record breaking revenue for the Project Management sales team. We are looking forward to working with them across additional products in the future.”
Ben Strecha, Managing Director.
KNIGHTSBRIDGE TRADING ACADEMY
KNIGHTSBRIDGE TRADING ACADEMY SEE RECORD EVENT ATTENDANCE FOR THEIR PRESTIGIOUS CLASSROOM EVENT
Knightsbridge Trading Academy are a prestigious leader in classroom and online based courses in teaching its students how to successfully trade across a number of asset classes including Forex, CFD’s and Stocks. They are renowned in the industry for being the ‘go to’ company for fully certified courses and are partnered with the London Stock Exchange group and it’s academy.
Influence Me were set the task of increasing event signup to their classroom-based broker course. In order to achieve this objective, we focused our efforts on putting together a content strategy across multiple social channels with the aim of giving the users snippets of key information about the event. We then ran a Facebook and Instagram video campaign targeting geographic location and interest data. We saw record attendance for the event for Knightsbridge.
“We were extremely happy with the work that Influence Me did for our classroom event, and as a result have decided to partner with them for future projects with our own client base”.
James Lawrence, Founder